Dorset Van Man
Local Handyman Website Design
Description
Local Handyman Website Design
Address
Number Of Pages/ Posts
20
Status
Completed
Client Overview
They needed a local handyman website design that would generate strong visibility in Swanage and surrounding areas, clearly communicate their diverse services, and be easy for potential customers to navigate.
About This Local Handyman Website Design Project
This local handyman website design integrates garden clearance and handyman services into a niche often dominated by moving companies, ensuring the business stands out in search results. Through detailed keyword and competition research, we identified the best way to present services for maximum search engine visibility and customer clarity.
We also provided guidance on setting up and managing social media accounts, along with blog posting strategies for ongoing content marketing.
Project Goals for Dorset Van Man's Website
- Build a Swanage handyman website design optimised for local search
- Present garden clearance and handyman services alongside traditional van man services
- Ensure a simple, user-friendly structure for all audiences
- Improve search engine visibility through keyword targeting
- Provide tools for ongoing marketing and content updates
Our Apporach to Local Handyman Website Design
We began with keyword and competitor research to identify search opportunities in the Swanage area. This informed both the content layout and service page structure.
The design uses a clean, accessible layout with a custom colour scheme that ties into the Dorset Van Man brand. We implemented on-page SEO throughout, ensuring the site ranks for key terms like “local handyman”, “garden clearance Swanage”, and “van man services”.
By including blog functionality and training the client in its use, we’ve built a platform that can grow its presence over time through regular updates.
Key Features Delivered
- Custom colour scheme and styling
- SEO-focused content creation
- Speed optimisation
- Email hosting and setup
- Managed hosting
- Blog post creation and guidance
- Image editing for a professional finish
Challenges & Solutions With Local Handyman Website Design
We solved this by clearly separating service categories within the design and creating optimised service descriptions for each. This ensures Dorset Van Man appears in searches for both removals and handyman-related queries, making the most of the business’s diverse offering.
Results of the Website Design
I’m not the most tech-savvy person, so building a website was a bit daunting at first. Tom made the whole process easy, explaining each step and guiding me through decisions on style, colours, and how to use my logo. He was patient and full of ideas, and I’m really pleased with how the site looks and works. Customers say it’s clear and easy to use, and I’ve had more enquiries since it went live.
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